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| How to get visitors to your website? Do s and Donts of SEO. |
Once your website is up and running, the basic thing you want is visitors to your web pages. How to get them? Internet means no boundaries. That is your site can be accessible from anywhere in the world. So you can get huge number of visitors. But how they know that your site exists?
Primarily this is the work of search engines. Search engines put forward the best sites known to them when someone searches for a keyword. If some one searches for a keyword 'domain name registration', in a search engine like Google, it will present him best 10 web pages according to it to the searcher. In general, 95% of visitors come to a website in this way.
You can have banners and links in other popular websites, asking their visitors to visit your website.
Apart from these, you can do local promotion of your website which will not be covered here.
Search engine is a software program. Good search engines like Google or yahoo or msn will not have human interference in results. The software visits each and every page it has access to and stores the information available on the page. It then compares and indexes all pages for different keywords according to a algorithm which is not made public. Follow the basics explained below to make the chances of your WebPages coming at top for different search queries.
1. Read all FAQ s by Google for webmasters at < a href=http://www.google.com/webmasters/faq.html target=_blank>Google Information for Webmasters
2. Read and implement suggestions at The Web Robots Pages
3. Tell the information through text (instead of images, flash etc) since search engine robots (software program referred earlier) can understand text better than other forms of presentation.
4. Do not use frames in your web page design.
5. Use meta tags in all pages. To learn how to write meta tags visit the article bySearch Engine Watch
6. Use ALT tags to say what images mean.
7. Name files using keywords such as if you are writing a page on insurance help, name it as insurance-help.html etc
8. Try increasing the number of quality WebPages linking to your WebPages.
9. Read this article at http://www.bruceclay.com and Search engine optimization for some more info.
10. List Your Site with Yahoo! Sponsored Search and appear on the top of search results of leading sites like Yahoo!, MSN, AltaVista and CNN.com. Sign up and get a $25 credit. |
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